She actually tried! In the original complaint, JPMC's lawyers wrote that Javice & Co generated their "user database" by securing a leads list from one data broker, and then turning around and asking a second data broker to enrich it with users' personal information to make it look like a customer list. She hired a college professor freelance to add in synthetic data wherever the data from the brokers was lacking. If the data brokers she worked with had high quality leads, maybe it would've taken longer for them to get caught. :p