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It would seem to me that they should have planned on this kind of scenario. It doesn't have to be specific they just have to be able to plug some words into a statement about something tragic, but uncomfirmed on their network.

It's basic risk management.

That said, people are always going to pick holes in whatever words you use. They are either not enough or too insincere.



"people are always going to pick holes in whatever words you use"

That's precisely why you should have the boilerplate prepared by PR and law professionals.




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