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An advertiser explains why they’re pausing their Twitter ads campaigns (twitter.com/petergyang)
5 points by MasterScrat on Nov 21, 2022 | hide | past | favorite | 3 comments


"For non-ideological or virtue-signaling reasons"

"Replies to our posts with hardcore anti-semitism and adult spam remained up for days even with flagged"

TBF this is a great post, and there are numerous concrete dollars to donuts reasons in here, but everyone has a line.


Truly tragic. Won't someone think of those poor brands and their $80m ad spend.


I run ad campaigns for small businesses. Twitter was never a viable advertising platform. It's not even a viable "organic" marketing channel for over 90% of my clients.




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