"If Microsoft is going to be relevant to the next generation of computer users, who better to pay attention to than the leading expert on how the next generation is using social networks?"
Yeah, just like hiring a leading expert in social networks helped Apple become relevant? Oh no, that's right, they did it by designing better products and software. Why not figure out how to do that again instead?
We'll just have to disagree on that one, since I think MS isn't doing well at either right now. I think more focus on their core would help them a lot more than following others in trendier areas.
Edit: I missed the part where you said MSR isn't about shipping s/w. You are right. I just disagree with the conclusions of the original article.
Yeah, just like hiring a leading expert in social networks helped Apple become relevant? Oh no, that's right, they did it by designing better products and software. Why not figure out how to do that again instead?