You took this in a slightly different direction than I expected, after I was in violent agreement with the beginning of your post.
> Most of your customers are using your products to get their job done. They want to learn it quickly, get in, get out, and get back to their work as quickly as possible.
This is true, but a missed opportunity. Many people could benefit from more powerful tools to do their work more quickly than currently possible. The "get back to their work" part is the dissonant part; the reason the power tools work for developers is that using those tools is our work, not something we have to leave to get back to it. This should be the case for more people than it currently is. It is not just developers though, there are really powerful tools for a bunch of high-leverage fields, for example image, video, and audio editing, and many different jobs in finance. A lot of the low hanging fruit may have been picked, but I suspect there are huge industries where this sort of thing is still ripe for picking. For instance, I still constantly interact with professionals using awful underpowered tools for their very specialized jobs, for example lawyers, accountants, and teachers.
I can guarantee that most teachers do not want "power user" software. I think you are over estimating the need and desire of non tech related professions to use complex technology, unless that complexity is hidden completely for the user and they can take advantage with simple interactions
I think that many people enjoy learning. But they enjoy learning different things. Developer might enjoy learning new programming language. Artist might enjoy learning new painting techniques or may be new Photoshop features. But if you will ask artist to learn Lisp to write image processing algorithm, probably that won't be interesting for him. And if you will ask developer to learn Photoshop to add shadows to that icon, probably he won't be happy either, unless he happened to like both programming and painting at the same time.
So may be it's important to understand your target audience.
Of course some people just hate their job and the only thing that makes them happy is the end of the day...
Thanks, very interesting! Seems to have fairly high variability across regions (94% in Japan), would be interesting to see a split between industries as well.
> Most of your customers are using your products to get their job done. They want to learn it quickly, get in, get out, and get back to their work as quickly as possible.
This is true, but a missed opportunity. Many people could benefit from more powerful tools to do their work more quickly than currently possible. The "get back to their work" part is the dissonant part; the reason the power tools work for developers is that using those tools is our work, not something we have to leave to get back to it. This should be the case for more people than it currently is. It is not just developers though, there are really powerful tools for a bunch of high-leverage fields, for example image, video, and audio editing, and many different jobs in finance. A lot of the low hanging fruit may have been picked, but I suspect there are huge industries where this sort of thing is still ripe for picking. For instance, I still constantly interact with professionals using awful underpowered tools for their very specialized jobs, for example lawyers, accountants, and teachers.